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Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Marketing Management Question Paper - 13

1. Tools Inc. buys hammers, bolts and other hardware items and sells them to hardware shops at a pricethat includes a profit. Tools Inc. wou...

Marketing Management Quiz - 12

1. Until Bill and Hillary saw a feature on local news about baby car seats, they thought all brands were alike. Having seen the news broadca...

Principles Of Marketing: Concepts Every Manager Needs To Know - 11

1. Which of the following functions of warehousing uses the warehouse as a station for transferring goods from one place to another? [A]Stoc...

Marketing Management Objective Questions Set - 10

1. QuizMantra Consultants, Inc., has recently been engaged in several special meetings where issues such as business mission, situation anal...

Marketing Management Multiple Choice Questions Answers Quiz - 9

1. Sumit Khanna is a marketing manager faced with planning marketing strategies during times of inflation. He should be aware that inflation...

Marketing Quiz - 8

1. The salesperson for Ferrara Pan Company has an appointment to make a sales call on the owner of a chain of convenience stores in Mumbai. ...

Marketing Quiz - 7

1. Which of the following expresses sales as a dependant variable and as a function of a number of independent variables? [A]Survey of buyer...

Concepts about Marketing Strategy and Marketing Management(Marketing Management Quiz - 6)

1. When the salesperson told the safety engineer his company needed to buy a mercury clean-up kit, the engineer promptly replied his company...

Objective Questions in Marketing Management(Marketing Management Quiz - 5)

1. A brand is a name intended to identify the product of one seller and differentiate the product from competing products. Coca-Cola is the ...

Marketing Concepts and Fundamentals (Marketing Quiz - 4)

1. In which of the following stages of new product development is the brainstorming technique used? [A]Commercialization [B]Concept testing ...

UGC NET Marketing Management (Marketing Management Quiz - 3)

1. Reinforcement advertising is a form of [A]Reminder Advertising [B]Persuasive Advertising [C]Informative Advertising [D]Comparative Advert...

Marketing Management Quiz - 2

1. Kimberly-Clark closed down a number of small under performing businesses like Midwest Express that limited the opportunities for improvin...

Marketing Management Quiz - 1

1. Which of the following is the value that a buyer obtains from a product and allows the buyer to use the product as he wishes? [A]Time uti...

International Marketing Quiz - 1

1. Promotion-mix decision consists of product,price,distribution,promotion [A]TRUE [B]FALSE [C] [D] 2. What does promotion encompass? [A]Se...

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